Snapdragon Consulting has helped secure planning consent for a client in Lambeth, to build a new 66-room hotel and three retail units at 100-108 Lower Marsh. Snapdragon was appointed to organize a public consultation programme for the project, to seek feedback from the local community and help secure planning consent.

The development site is located within the Lower Marsh Conservation Area. As result, the consultation process played a prominent role in the design evolution of the scheme. Working with project Architects, Kyson, Snapdragon Consulting conducted a substantive local-level engagement programme ensuring the proposals blended with the rich heritage value of Lower Marsh. The process included stakeholder meetings, consultation with design officers and written stakeholder briefings.

This consultation process and design was met with a warm reception by Lambeth Planning Applications committee, and the application was highly commended by officers and Councillors.

Thorough public engagement was also essential for this project to ensure the local tight-knit community had their voices heard. The public consultation consisted of leaflets sent to residents and businesses, as well as letters sent to political stakeholders and community groups which offered them a chance to meet with the project team. Several groups and residents took the opportunity to attend meetings with the project team, which gave the team a chance to clarify points of concern and allowed for productive discussions about the scheme.

The planning application was unanimously approved by Lambeth Council at their April 4 Planning Applications Committee meeting.